Reassuring Safety Inquiry But Botched Comms Leads To Mixed Headlines For Pfizer Bivalent Vax

Sarah Karlin-Smith, Pink Sheet, January 16, 2023


Executive Summary

US vaccine surveillance systems were triggered, but so far further investigation clears the bivalent COVID vaccine of any new safety concern. CDC and FDA’s attempt to control the narrative appears to have backfired, however, making what looks to be a non-issue more controversial than it needed to be due to limited public communication.

Pfizer Inc./BioNTech SE’s bivalent COVID-19 vaccine is under continued investigation over a preliminary safety signal related to strokes in people ages 65, though thus far the signal identified in the Vaccine Safety Datalink has not been confirmed in other monitoring systems, leading regulators to conclude that it is very unlikely the signal represents a true clinical risk.

That news, made public on 13 January, should largely have represented a win for US public health agencies – demonstrating that systems put in place to rapidly warn of potential harms worked by quickly identifying a possible safety concern and leading to the necessary follow up evaluations.

However, the rollout of the information was haphazard and piecemeal leading to confusing headlines (some played up the possible stroke link while others were more cautious) and criticism from public health experts about the lack of transparency, which among other negatives allows anti-vaccine messaging to thrive unchecked.

The potential safety signal was first publicly revealed in a Washington Post story that then linked to an update that the US Centers for Disease Control and Prevention and Food and Drug Administration posted quietly on their websites.

The agencies did not more widely notify the press or health care professionals. FDA did not include the update it its daily news roundup on 13 January.

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Ongoing Evaluations

FDA and CDC are continuing to evaluate data on the signal and plan to discuss their latest findings at the 26 January FDA Vaccines and Related Biological Products Advisory Committee, but they emphasized that “the totality of the data currently suggests that it is very unlikely that the signal in VSD represents a true clinical risk.”

The agencies argued their notice, despite the lack of confirmation of a safety concern thus far, was done in the name of public trust and transparency.

“Transparency and vaccine safety are top priorities for the FDA and CDC. Posting about this signal, and describing our assessment that this does not pose a health risk is exemplary of this. Both agencies want to underscore our continued confidence in the safety and effectiveness of the vaccines, and our hope is that trough our transparency – the public will as well.”

However, the way the information was conveyed, led to questions about the agencies’ true commitment to transparency.

‘A Rorschach Test’

“I think the mistake they make is not having some kind of public discussion of it today or yesterday or whatever. Preferably not five o’clock on Friday before a long weekend,” said Diana Zuckerman, blaming in part confusing language in the FDA and CDC webpage update, along with a lack of more proactive and formal public communication, for news headlines that more strongly pointed to a stroke link than the totality of the agency communication suggests.

“When I look at the CDC announcement and knowing how this works, I’m like wow, there’s a lot of ambivalence in this article. You know, it’s not clear. It kind of is a Rorschach test in the eyes of the beholder,” said Zuckerman, who is the President of the National Center for Health Research.

“This is the problem. They don’t want to be asked questions. They want to control the narrative, so to speak, and they can’t control the narrative. And by trying to control it, they’re getting the very mistrust that they say they don’t want,” Zuckerman added.

The lack of a stronger media presence from top agency officials on the issue and the missing pieces of data also led to criticism from Rick Bright, who previously served as the Deputy Assistant Secretary for Preparedness and Response and the Director of the Biomedical Advanced Research and Development Authority.

“Completely irresponsible, yet it’s what we’ve come to expect from the current CDC Director. Another missed opportunity to educate and do the right thing,” Bright tweeted.

Preferential Media Access May Have Backfired

Giving preferential access to one media outlet with limited follow up likely backfired and made people more skeptical of safety work the agencies seem to have handled well, said Peter Lurie, president of the Center for Science in the Public Interest, and former associate commissioner for public health strategy and analysis at FDA.

“The problem is that in the current environment if people can detect attempts to control the story, then people overlay their own interpretations of the reason for that,” Lurie said.

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